Blogs for Authors

If you’re an author with a book to promote, there’s no better marketing tool than a blog.
However, a blog is not book marketing magic. Merely launching a blog and then expecting book buyers to flock to your author’s blog to buy your book simply isn’t a realistic expectation.
Marketing your book is a numbers [...]

Blogs for Authors: Marketing Your Book

It’s my experience that most authors don’t have any idea of how much “marketing” goes on behind the scenes for a typical book.
Marketing your book can either be the most frustrating or the most fulfilling task you’ve ever tackled.
One of the things about marketing is it’s an ongoing process. If you’re actively marketing your [...]