The best author web sites are the ones that sell books!!!
There’s no joy like the joy of writing – and there’s no agony quite like the agony of pouring your heart and soul into writing a book – only to have it end up being forgotten – and eventually remaindered.
Many authors are shocked to learn that getting published is perhaps the EASIEST part of being an author.
The really tough part of being an author is selling books!
Many authors don’t realize is what a POWERFUL marketing tool THE RIGHT KIND of web site can be!
Notice I said the RIGHT kind of web site. Maybe you already HAVE a web site – or maybe you’ve talked with other authors who are disappointed in the results their web site delivers.
There are two kinds of author web sites on the web today: those actively selling books and those that aren’t. The ones that aren’t selling books are the WRONG kind of web site – while the ones that are selling books are the RIGHT kind of web site.
The right kind of web sites share one thing in common: They are easily indexed by the search engines.
The problem – until recently – creating a web site which is easily indexed by the search engine required an in depth knowledge of programming – and that knowledge isn’t offered inexpensively.
In the past, many authors hesitate to hire a professional to develop their website because of the cost. Professional website development costs can easily run thousands of dollars for a basic site. Because they couldn’t “see” a difference – many authors (as well as many small business owners) have traditionally chosen to go with a “cheaper” alternative. The result – web sites that get little or no traffic because the “behind the scenes” coding was not search engine friendly.
You need an author website that WORKS HARD at promoting your book.
The best author websites will:
- Not cost a small fortune to set up
Let’s face facts – most authors don’t have deep pockets. The less expensive your author website is to set up – the better. - Be easily indexed by the search engines.
Unfortunately, many of the “easy to use” do it yourself web building tools don’t create web sites that the search engines can crawl and index. Your web site may LOOK pretty – but it’s practically invisible to the search engines – and the search engines like Google and Yahoo drive over 85% of traffic on the web. - Be easy to update
Book signings and other promotional events are ESSENTIAL information for your web site to deliver. An author web site that you must hire a developer to update is neither practical nor economical.
Until recently, there wasn’t an economical solution to create an easy to set up, easy to use author web site which was search engine friendly AND economical.
You had to choose – you could either have a web site that was easy to set up and use OR you could have a web site that could be easily and effectively indexed by the search engines.
Fortunately, technology advances have made it possible now to create the BEST AUTHOR WEBSITE possible… one that is not only easy to use and economical – but also one that will be easily indexed by the search engines – making your author web site a 24/7/365 marketing tool that does what you need it to do: SELL YOUR BOOK!
We can make it EASY to put one of these hard working web sites to work promoting your book or books.
Don’t wait for your publisher to remainder your book before you begin marketing it!
If you’ve got a great book that isn’t selling like it should – begin marketing it yourself! You can do it.
The first step is to create your own author web site.
- If you’re the Do It Yourself type – we offer the DIY tutorial series - Keys to Author Web Site Success.
- If the thought of creating your own author web site makes you weak in the knees, we offer Acumen Web Services where we offer full service installation and support for your new author web site.
It doesn’t matter if your book is still ” a work in process” or if it’s several years old – authors need their own website to promote their work.
Don’t wait another day to begin promoting and selling your book online!
